Toteto as a verb

To Tote Culture

Fashioning a sack out of cotton materials is nothing new, humans have been doing it forever, but what we know as the tote bag--resplendent in its minimalism and radiant in its practicality—traces its origins back to the verb “to tote”. Popularized in the 17th century, the verb “tote” meant “to carry by hand" or "to lug."

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Toteto Principle

To Tote Trend

“The tote bag fits a larger trend of the democratization of fashion,” said professor Dicky Yangzom, a cultural and economic sociologist at New York University. Inevitably, after years of iteration, tote bags evolved from being used for just functional purposes, but have become the style-du-jour.

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Tote as a statement

Tote OOTD

Totes are no longer cheap, low quality, bags for running errands or groceries shopping. Tote culture represents a shift towards more mindful and sustainable consumer behaviour, embrace the versatility and style of tote in our everyday lives. Tote to ......

  • Style
  • Expression
  • Individualism
  • Love
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Tote to dreams

Our Little Vision

TOTETO are missioned to become the chic tote marketplace that brings the best "nobody" aka "NB" versatile designers and creators together to tote us away in our every day style and life.

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TOTE TO LOVE

Our Little Mission

TOTETO are firm believers in self-love and self-expression, so we want to embody the individualism just that for people who are oriented to self -- having the best bag to tote everyday!

Each tote bringing its own unique character to the bearer's personality, slogans, graphics and icons are emblazoned on a variety of different styles OOTD.

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Tote Values

What We Care

TOTETO provides a platform for self-expression and individuality, allowing people to choose a tote that reflects their personality and speaks their unique language and style. We highly value:

  1. Individuality
  2. Language
  3. Sustainability
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